Thursday, December 10, 2009

Just when you need a new set of Billys...



Seems like IKEA is planning on opening a new store here in Portugal, unfortunately it is going to be in the Algarve, more specifically, in the city of Loulé.

The new store is going to be located in a sparcely populated district of Portugal, which is surrounded by other, even more sparcely populated districts, and, of course, the sea.

Of course Lisbon and Porto already have an IKEA, so where else would they put one? (however, they are thinking of opening six new stores in Portugal, three in the Lisbon region, two in Porto, and another whos location is still undecided) But I wonder how sound a business decision this is going to be.

At least they are going to corner the Swedish meatball market in the region.

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